This will be emailed to you soon. I hope that you find it informative and would welcome your feedback, as it is interesting to receive opinions and experiences from professionals across the industry.
With increasing numbers of projects involving branded residences, we are continually reminded of the significant and diverse opportunities and challenges associated with this thriving sector. For over 15 years we have worked successfully with residential real estate and resort clients around the world, creating bespoke marketing strategies, designing eye-catching collateral and managing international lead generation campaigns.
Please contact me if you would like to discuss a current or future development project. A conversation is always a good place to start – and it costs nothing!
Chris Graham
Managing Director & Report Author
This will be emailed to you soon. I hope that you find it informative and would welcome your feedback, as it is interesting to receive opinions and experiences from professionals across the industry.
With increasing numbers of projects involving branded residences, we are continually reminded of the significant and diverse opportunities and challenges associated with this thriving sector. For over 15 years we have worked successfully with residential real estate and resort clients around the world, creating bespoke marketing strategies, designing eye-catching collateral and managing international lead generation campaigns.
Please contact me if you would like to discuss a current or future development project. A conversation is always a good place to start – and it costs nothing!
Chris Graham
Managing Director & Report Author
Your pre-registration has been recorded and you will be sent a copy after 30th October.
Your pre-registration has been recorded and you will be sent a copy after 30th October.
Your copy/copies will be mailed to the address provided.
With 64 fact-filled pages featuring expert insights, opinions and data from industry leaders across the globe, this 4th Edition remains the most comprehensive study of the sector.
As a global real estate branding and marketing specialist, over the past two decades Chris Graham has worked on many international residential and mixed-use resort developments. In 2015, when he found surprisingly little information available on this fast-burgeoning sector, he was motivated to compile and publish the widely acclaimed 1st edition of this report.
“In an increasingly congested market, the winning brands will be those that can seamlessly manage the residential experience for both the developer and the downstream homeowner. To stand out from the crowd, brand differentiation tactics and strategies will need to be employed that have strong buyer resonance. We see this as the most vital challenge for the sector going forward. We see opportunities for greater innovation in design and service and welcome Chris Graham’s deeper dive into market trends and industry observations on this topic and many others.“
Muriel Muirden, Former Chair & Executive Vice President Strategy, WATG
At 64 pages you may find it more convenient to read a printed copy, rather than continually scrolling back and forth on screen.
Individual printed copies can be ordered (the content is free; the cost covers printing, packaging and postage!).
– UK & Europe – £15
– Rest of World – £20
Simply tick the box on the order form to request printed copy/ies.
Interesting article on the ever-expanding branded residences sector, now offering diverse non-hospitality brands ranging from Disney and Hello Kitty to ELLE and Conde Nast, from Nobu and Nikki Beach to Aston Martin and Armani.
If you love it, increasingly you can live in it!
https://www.linkedin.com/feed/update/urn:li:activity:6960557603290505216/
